If you discover that your sales reps regularly get calls about a particular ... at least in some capacity—24/7 goes a long way toward enhancing the B2B customer experience. Technology can help. With a ...

That's partly because more B2B sales now involve multiple buyers. Businesses are taking a more collaborative approach to how ...

The best B2B campaigns of 2024 were infused with creativity and fresh new approaches, revitalizing what can often seem like a ...

A New Platform Converts Customer Feedback into a Competitive Marketing Edge While companies pour resources into creating ...

Let's take a look at five key trends shaping this next wave: ...

It’s frustrating to hear some marketers dismiss the differences between B2B and B2C by claiming, “It’s all business to human.

N3’s technology provides a consumer cloud-like feel to the B2B sales experience, Sharma said. “N3 puts real-time information at the fingertips of the seller while collecting real-time feedback ...

The rapid transformations occurring in B2B sales give a fresh opportunity for ... value of consolidating approaches to create a better experience for the customer, but also for the reps themselves.

In business-to-business e-commerce, only a small one-digit percentage of online sales are made ... customer experience. In terms of gross merchandise volume (GMV), B2B e-commerce in Asia ranks ...