Frerejean-Taittinger is the Chief Executive of French Bloom, an alcohol-free sparkling wine brand launched in 2021 by his ...

Speaking to Just Drinks in May, French Bloom co-founder Frerejean-Taittinger said: “We estimate in the 32 markets French ...

has vowed to never make an alcohol free version of the drink (AFP via Getty Images) Frerejean-Taittinger is the Chief Executive of French Bloom, an alcohol-free sparkling wine brand founded in ...

When we go to alcohol, it’s because we don’t want to drink without alcohol. If you don’t want to pray, don’t go to church.” This stern outlook on non-alcoholic beverages is perhaps why ...

Descendent of Taittinger founder turns to arch rival Moët to fund ‘zero per cent’ venture ...

Moët Hennessy, the wines and spirits division of LVMH, has invested in alcohol-free sparkling brand French Bloom. The ...

All offer the full flavor of a regular-proof drink and do a fine job of showcasing the direction the non-alcoholic space is heading. One of my biggest qualms with the non-alcoholic space is the ...

Speaking to Just Drinks in May, French Bloom co-founder Frerejean ... our customers are actually individuals who enjoy both alcoholic and non-alcoholic beverages interchangeably throughout their ...

The investment signals a shared ambition to shape the future of non-alcoholic sparkling wine ... but doesn’t want to drink alcohol,” said Frerejean-Taittinger. This approach has attracted listings at ...