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Hello Kitty Turns 50: How Sanrio’s Iconic Character Captivated the World for Decades
Although her basic design remains simple ... Sanrio is expanding its portfolio to include new characters. While Hello Kitty remains central, her relative importance is declining as other figures ...
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At 50, Hello Kitty is as ‘kawaii’ and lucrative as ever
“Shrewd” is how Mika Nishimura, a design professor at Tokyo’s Meisei University, describes the way Hello Kitty conquered the worlds of commerce, fashion and entertainment. As a tabula rasa ...
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Fender Hello Kitty Stratocaster marks 50 years of Sanrio’s finest cartoon cat
Fifty years ago in March 2025, the Japanese company Sanrio introduced Hello Kitty to the world ... covering everything from architecture and transport design to books, tech and graphic design. He is ...