Google Ads has become more complicated over the last few years and competition has only increased. To create an effective Google Ads campaign for a small business it needs to deliver a high conversion ...

Google expands Travel Feeds in Search Ads, allowing hotel advertisers to display more detailed information in search results ...

Changes made for extensions mean plenty need to be updated and can't have the same access they used to. And everyone hates it ...

Google is starting to shut down uBlock Origin and other older ad blockers for Chrome, but there are steps you can take to ...

Imagine converting a roadside billboard that you paste up once a season to an electronic screen with real-time pricing and ...

Discover how Google and Microsoft Ads simplify managing connected TV (CTV) ads alongside search PPC campaigns, reducing ...

Google should spin out its entire network unit as a public benefit “B Corp” with capped margins. writes Arete Research's ...

Google (GOOG) (GOOGL) is again apparently set to block election ads across all its platforms with the closing of the last ...

It’s never been easier to target, track and measure the efficiency of an advertising campaign by using Adobe's new GenStudio ...

Google's search ad market share in the US could fall below 50% for the first time in a decade. Perplexity AI, meanwhile, says it is attracting "top-tier" advertisers. Google is facing a challenge to ...

The content-recommendation company Taboola is set to announce on Tuesday a new generative-AI-powered chat assistant ...

The government contends that through its dominance across the entire ad tech stack, Google ensured rivals couldn’t compete and publishers couldn’t walk away. DOJ counsel Julia Tarver Wood put ...