Philip Kotler is Professor Emeritus of Marketing at the Kellogg School of Management, where he held the S.C. Johnson & Son Professorship of International Marketing. Kellogg was voted the "Best ...

Kellogg Professor Philip Kotler didn't set out to write the Harry Potter of business school textbooks, but 40 years after its publication Marketing Management is still flying off the shelves. A ...

以下关于“大市场营销”概念的描述，正确的是： A. “大市场营销”是由美国市场营销学家菲利普·科特勒（Philip Kotler）在1984年提出的。 B. “大 ...

Philip Kotler is Distinguished Professor of International Marketing at the Kellogg School of Management. He is the author of Marketing Management, one of the most widely used marketing books in ...

Robert Kotler, MD (cont.) Patients have to cooperate. Again, we provide everything they need to protect themselves, sunscreens, moisturizers, whatever, but patients have to use a modicum of common ...

里士满 - 便利店运营商Arko Corp. (NASDAQ:ARKO) 报告称，由于宏观经济压力持续影响消费者支出，第三季度盈利下降，未达分析师预期。 这家财富500强公司公布2024财年第三季度净利润为970万美元，低于去年同期的2150万美元。调整后每股收益为0.07美元，未达到分析师一致预期的0.12美元。

Prime Minister Narendra Modi is a leader to have received a record number of civilian honours -- amounting to 14 -- from ...

Arko Corp., parent of GPM Investments, expects to begin building its new food-focused convenience stores during Q1 2025, ...

Former employees in the Newport Beach office file lawsuits while the brokerage answers with a suit of its own.

Nike's reputation tanked after its Olympic ad misfired. It also faces new challenges from XX-XY Athletics about supporting ...

Here are some ways you can connect with others and honor Transgender Day of Remembrance and Transgender Awareness Week.