Robert F. Kennedy Jr., Donald Trump’s pick to lead the US Department of Health and Human Services, has been vocally ...

President-elect Donald Trump’s nomination of Robert F. Kennedy Jr. to helm the Department of Health and Human Services(HHS) ...

RFK Jr. has previously expressed a desire to put a stop to DTC pharma ads in the U.S.—which is one of only two countries in the world, along with New Zealand, where prescription drugs can be ...

So awards ceremonies recognising the best creativity on show in healthcare advertising are always going to trigger mixed reactions, with the one I attended on 1 July being no different. Launched ...

While they’ve been down this road before, many in pharma are taking his threat to ban DTC drug advertising seriously.

As new radio advertising rules from the FDA take effect this week, radio could potentially be set to receive a much larger piece of pharma’s marketing spend in 2025 because of the policies of ...

New FDA rules requiring clear warnings of dangerous side effects in drug ads is setting off alarms at drug companies: How do ...

On Feb. 1, 2024, the advertising agency Publicis Health paid the state of Michigan nearly $11.7 million in a settlement for its role in the opioid crisis. The company was charged with downplaying the ...

With flu season in full swing, Vicks retained its spot as the top over the counter pharma brand for TV impressions, according to data released by iSpot.tv on Monday afternoon.

EDO, the TV outcomes company, has named 2024’s most effective TV ads across 17 industries, including Automotive, CPG, ...