TIME and Statista have named consumers' favorite brands of the year Methodology: How TIME and Statista Determined the World’s Best Brands of 2024 Brands are mysterious things. Created by ...

Along with coveted cleansers, serums, moisturizers, and more, the best skincare brands offer many effective treatments that make creating customized routines a no-brainer. With so many routine ...

Impact Link The days of unimpressive drugstore skincare are behind us. These days, the best affordable skincare brands are stepping up formulations, innovation, and originality without sacrificing ...

Many of today’s consumers—especially younger generations—are actively seeking brands that align with eco-friendly values. For companies, this shift represents both a challenge and an ...

But does an expensive brand-name alkaline water taste any better than a generic, store-brand, purified water? Is there really ...

The best women's basics clothing brands are — or, should be — the foundation of your wardrobe. When you have a few simple pieces you love, getting dressed in the morning is much easier.

This year, TIME launches its inaugural list of the World's Best Brands, in partnership with Statista, a leading international provider of market and consumer data and rankings. Brands play a ...

These simple logos need no introduction, but according to data from global brand consultants Interbrand, these are some of the most valuable brands in the world. Standing in for some for the ...