Sony India Catches ACC Cricket Rights in 8 Year Deal

Sony India Catches ACC Cricket Rights in Eight Year Deal
Sony Pictures Networks India has agreed a cricket rights broadcast deal stretching eight years with the Asian Cricket Council.
Asian Cricket Council enters into deal with Sony Pictures Networks India for media rights for 2024-2031
The Asian Cricket Council (ACC) has entered into a media rights agreement with Sony Pictures Networks India (SPNI), also known as Culver Max Entertainment Private Limited, from 2024 to 2031. This agreement includes broadcasting and digital rights for all ACC tournaments for the upcoming eight-year period.
Sony India secures $170 mln Asian cricket media rights; Reliance-Disney skips bidding
Sony's India unit said on Friday it had secured the media rights for all Asian Cricket Council (ACC) tournaments until 2031, which a source with direct knowledge of the matter put the value at $170 million.
Sony bags Asian Cricket Council media rights for $170 million till 2031
Sony Pictures Networks India (SPNI) has secured the media rights for the Asian Cricket Council (ACC) tournaments from 2024 to 2031. The deal, valued at over 70% higher than the previous cycle, includes rights to major tournaments like the Asia Cup.
Sony Pictures Networks India bags media rights for all ACC tournaments for 8 years until 2031
According to industry estimates, the previous media rights cycle rights for the 2016-2024 period were valued at $62 million.
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