Aldi's Millville brand offers a variety of cereals to compete with the many others out there. Here's our full review of them ...

If you’re a certain height you’re certain to have had an issue reaching some shelves in Walmart or pretty much any store. But ...

You knew a movie or TV show was going to be a big deal when it was inescapable in the cereal aisle. Here is a look at 35 vintage cereals that were used to promote some of '80s and '90s pop culture ...

Don't let the box fool you. Although it claims to contain "real cocoa," this long-running breakfast cereal doesn't contain ...

If you’re overwhelmed by the choices in the cereal aisle, try shopping for a financial adviser. There are more than 330,000 ...

A walk down the cereal aisle of any supermarket will demonstrate the myriad options consumers have when choosing a breakfast cereal. Some are clearly sugary, and some look like they could be healthy.

For one, we believe its leading market share position in the North American cereal aisle is diluted as its entire portfolio sits in a shrinking category. In our view, this dents its relationships ...