The collaboration will blend Puma’s heritage with Hot Wheels’ iconic designs, creating exclusive streetwear to be released in 2025. For over 55 years, the Hot Wheels challenger spirit has ...

The new adult range of deluxe costumes, inspired by The Boys’ Homelander and Starlight, will soon be available to pre-order for trade customers. Rubies has elevated its expansive superhero range ...

The Justice League will meet Sonic and friends in an all-new, five-issue comic book series published by DC Comics and written by Ian Flynn. Ivo Gerscovich, senior vice president and chief Business ...

From Nickelodeon and Mattel, Monster High will return to Nickelodeon for Season 2 on Tuesday, 1st October. The reimagined Monster High follows the iconic teenage children of legendary monsters ...

Jazwares’ Squishmallows brand has joined forces with Crocs to release a variety of shoes and Jibbitz charms inspired by the iconic plush characters. Jazwares and Crocs are partnering to bring ...

Miraculous Corp has signed a pan-European deal with Simba Dickie Group for Simba Toys’ Glibbi bath and water play products. Providing toys and related products to families across Europe for 40 ...

As the countdown to Wicked’s release in November gains pace, Universal has released further details of the extensive licensing and retail campaign. With just eight weeks to go, Universal ...

Despicable Me 4 has propelled the franchise past the $5b mark, and Illumination has confirmed Minions 3 coming in 2027. Illumination’s Minions are bringing joy to retailers as Universal Products ...

New cakes, baking kits and sweet treats will be joining The Gruffalo’s existing roster of licensed foods and FMCGs, bringing fans a delicious new way to show their love of the property.

BBC Studios has landed a global licensing deal with Ty for Bluey Beanie Babies, the largest deal between the two companies to date. The landmark deal is BBC Studios’ biggest with Ty to date and ...

Based on Beano’s hit comic strip, Betty and the Yeti, the series will start with three books, with the first to be published in March 2025. The hugely popular Betty and The Yeti comic strip ...

This latest round of Numberblocks videos combines storytelling, narration, music and live action toy play in new, fun-filled adventures in Numberland. Blue Zoo Animation Studio and Learning ...