In dealing with gender bias, women will be better off being true to their authentic selves than adjusting their personalities ...

Assertive women have an 80 per cent chance of having a son because they have higher levels of testosterone, the studies found. This may make it easier for women in high-powered executive jobs to ...

Women leaders have a unique ability to be assertive without foregoing compassion. They can drive performance and demand excellence while also being supportive and understanding. And because women ...

When a woman in a relationship is more verbally assertive, then that couple is judged to be less likeable, says a new study. The study, led by Dr. Jennifer Sellers, assistant professor of ...

When men are assertive they are perceived as confident go-getters but assertive women are still perceived as bitchy or bossy. Although we've come a long way, gender biases still exist in the ...