It was that kind of determination and confidence that led Chicago-based candy producer Ferrara to take a hopeful flyer with Nerds Gummy Clusters—the “what the heck?” U.S. confectionary hit ...
Sales of Nerds have greatly increased in recent years, the company says. The secret? A multicolored orb. Sales of Nerds have greatly increased in recent years, the company says. The secret?
candy is growing at a faster clip, said Sally Lyons Wyatt, an analyst at market research firm Circana, noting that teenagers to adults in their mid-40s are more likely to choose gummy, fruity and ...
So there was nothing to suggest that Nerds Gummy Clusters would be a success. And now Americans can’t stop eating them. It’s one of the biggest hits in the candy aisle this Halloween—and ...