The joke is on them; Edible, recently rebranded from Edible Arrangements ... Fast forward to 1998 or 1999, and I had this opportunity to do fruit arrangements. We started it in a small little section ...

He doubled down on fruit arrangements in 1999, and now Edible Arrangements is an international company with expected revenue this year of $600 million. Farid explained the benefits and challenges ...

the company behind the well-known fruit bouquets Edible Arrangements. Silber’s father, Tariq Farid, started the company in 1999 out of the back of his flower shop in Connecticut. In 2018 ...