In our 'Marketing Excellence' themed month Sunil Ramkali discusses how to deliver an effective pharmaceutical global strategic brand plan ... creating a 'call to action'. Sales Implementation ...
This article examines the elements of an effective communications plan and how best to implement them. Managing corporate communications in the pharmaceutical industry was once relatively simple.
Take for instance a pivotal ruling by the European Court of Human Rights this April. In a major victory for the climate justice movement, the court found Switzerland’s failure to take rapid and ...
"The Finnish model could serve as a template for other healthcare systems looking for ... They must align with the WHO Global Action Plan on Epilepsy and other Neurological Diseases, ensuring best ...
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