Conversion rate is a powerful yet under-utilized marketing metric. Here are four ways that your marketing team should be ...

Jasper is using AI to create personalized marketing content to target companies that might be interested in its products.

Nowadays mere culinary excellence is no longer enough to captivate discerning patrons. The true art lies in creating an ...

AWS hires former SAP and Microsoft executive Julia White as new CMO, marking another leadership change amid recent executive ...

You’ll focus on keyword selection, ad copy, and budget management to maximize ROI. Entry-level salaries for PPC specialists ...

2. Tighten up and break up your text When your email is only text, there's nowhere to hide, so the writing needs to be strong. "Writers and designers should work together to condense and visually ...

Former SAP and Microsoft executive, Julia White has been appointed as new chief marketing officer by Amazon Web Services .The ...

Create content that actually works. Discover four essential principles for turning your company's knowledge into compelling ...

The European Commission (EC) has granted marketing authorisation for Sandoz ‘s Afqlir, a biosimilar to the reference medicine ...

Discover a complete guide to CRM analytics, including types, benefits, key metrics, and software features that can help grow ...

Gulf Network EDS, a trailblazing Social Media Marketing & Lead Generation Company based in Dubai, UAE, is excited to announce ...

This Christmas, UK retailers are counting on a record £88.3 billion of spending to help them recover after yet another tumultuous year and a challenging budget ...