Hawks All-Star Trae Young has signed with Jordan Brand. “This brand embodies basketball, style, a desire to win and the ...

After parting ways with Adidas shortly before the season, Young has agreed to sign a shoe endorsement contract with Jordan ...

Jayson Tatum wore Cincinnati-themed shoes during the Boston Celtics' home game against the previously unbeaten Cleveland ...

Atlanta traded Dejounte Murray to the New Orleans Pelicans, paving the way for Jalen Johnson to be Young's new running mate.

Luxury brands have signed some fantastic rosters of iconic athletes who represent the ultimate brand in basketball, soccer, ...

Jordan Brand has just added a promising young basketball star to its athlete roster-Bella Hines. The 5-star recruit who has ...

"As a kid, you always dream of lacing up in your first pair of Jordans," he said. "You put on that first pair, you feel ...

As 2024 comes to a close, Travis Scott and Nike, Inc.’s Jordan Brand still have several anticipated sneaker collaborations on ...

After a tumultuous end to his Adidas partnership this summer fueled by reports of his signature line being discontinued, Trae ...

The Jordan Tatum 3 "Zen" sneakers are all set to launch on November 14, 2024. The shoes will be available on the official ...

Adidas, once the leader in sportswear, missed a major opportunity by not signing Michael Jordan. Nike seized the chance, ...