The 21st annual Maui Matsuri will return to the University of Hawaii Maui College after four years, featuring cultural entertainment, saimin and natto eating contests and keiki activities.

Contestants in Maui Matsuri’s Natto Eating Contest; photo by Melanie Agrabante. CELEBRATE AND PERPETUATE JAPANESE CULTURE. Join the 17th annual Maui Matsui in Kahului. Friday: The Maui Matsuri ...