Out of all the florals, rose fragrances are poised for the strongest comeback, a trend that we started seeing pick up this ...

Cyber Monday sales are here, and if you missed out on Black Friday deals, Sephora is offering another opportunity to stock up on some of your favorite fragrances.

I began my career as a beauty editor in the early 2010s, meaning I’ve spent many hours writing about and dissecting the ...

Mayla will release a line of perfumes based on Cardcaptor Sakura, with each bottle containing motifs like her Star Wand.

Every time I wear YSL’s Black Opium Over Red perfume I get compliments from everyone on how nice it smells, and now you can ...

PureWow editors select every item that appears on this page, and some items may be gifted to us. Additionally, PureWow may ...

Treasured for hundreds of years, the Middle Eastern art of layering luxury perfume oils is a global growing trend for 2025 ...

Renowned for her ability to conjure fantasy through scent, the perfumer believes in the ability of fragrance to summon past, ...

Find how to choose the best perfume for men in India by understanding your body chemistry, skin type, and fragrance ...

Let’s face it, we all wanna know what Jane Fonda loves, from skincare to haircare. And now, we just discovered what her go-to ...

Yves Saint Laurent's Black Opium Over Red has a beautifully sweet scent without being sickly and gets me so many compliments ...

Kylie Jenner's debut fragrance, Cosmic, was the fastest selling perfume launch in Boots in 2024 - and now it's available in ...