Robert F. Kennedy Jr., Donald Trump’s pick to lead the US Department of Health and Human Services, has been vocally ...

McKinsey & Company consulting firm has agreed to pay $650 million to settle a federal investigation into its work for opioids ...

So awards ceremonies recognising the best creativity on show in healthcare advertising are always going to trigger mixed reactions, with the one I attended on 1 July being no different. Launched ...

EDO, the TV outcomes company, has named 2024’s most effective TV ads across 17 industries, including Automotive, CPG, ...

With flu season in full swing, Vicks retained its spot as the top over the counter pharma brand for TV impressions, according to data released by iSpot.tv on Monday afternoon.

Discover top strategies for patient-centricity in pharma, fostering trust through personalized care, transparent communication, and patient engagement.

Nevertheless, pharma is now the second-biggest spender on advertising in the US, investing around $18bn a year. For brands, it’s critical to ensure they spend this money wisely. Despite their ...

India's pharmaceutical retail market rebounded in November with double-digit growth, driven by increased demand for ...

Perhaps unsurprisingly, the resounding sentiment across the industry is a profound sense of anxiety and uncertainty.

If accepted, Vifor Pharma's £23m offer will "claw back" money for the NHS and close the CMA's first-ever disparagement case.