Poppy Playtime characters are the heart and soul of the iconic horror experience. From the titular Poppy to the petrifying Prototype, our guide to all of the PP characters gives you a perilous peek at ...

Please verify your email address. Unlikely Jujutsu Kaisen x Sanrio collaboration launched with exclusive artwork & merchandise. Characters from both brands paired up with matching outfits ...

The event showcased a delightful array of Miniso x Sanrio merchandise, featuring beloved characters like Hello Kitty, Kuromi, and My Melody. It was not just a product launch, but an exclusive ...

Sanrio’s sales soared almost immediately as her image was pasted onto toys, stickers and much else. But if the character’s early success can be attributed to Shimizu’s simple, memorable ...

Another is the decreased prominence of the Hello Kitty range in Sanrio’s total sales over the past decade from 75% to just 50%, as the company broke away from its dependence on the character.

Instead of going with a typical wintry theme featuring Santa and Frosty mascots, Singapore’s airport has decided to honour Hello Kitty – the cult-favourite Sanrio character who’s celebrating ...

Sanrio announced a new merchandise collaboration with the Jujutsu Kaisen manga and anime series featuring new character designs and pairings. The new line of merchandise is expected to release in ...

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