不过目前为止SWATCH似乎还只是在试水温，并没有要大动作宣传销售方式的新调整，所以如果去浏览品牌的官方社群，会发现他们并没有特别要公告部分MoonSwatch已经在线上开卖的消息，而是保持低调，所以可能知道这个消息的人还不多，除非刚好有浏览美国或中 ...

We asked a handful of Speedmaster obsessives to share what they love about the still-hot Swatch and Omega collaboration.

Learn more. Please also consider subscribing to WIRED There would have been a very simple way to stop such mayhem: Sell the MoonSwatch online. But, no, the decision by the Swatch Group was that ...

We asked a handful of Speedmaster obsessives to share what they love about the still-hot Swatch and Omega collaboration.

When Swatch and Omega debuted the MoonSwatch in 2022, it came with the promise of eventual online sales. That promise has ...

None of these, however, comes close to matching the hype surrounding the launch of the Omega x Swatch Bioceramic MoonSwatch in March of 2022. Arriving at the peak of the post-pandemic watch boom ...

In an interview in July of that year, Swatch CEO Nick Hayek said the products would not be available online because ... Overwhelming hype and ‘inability to meet’ production kept the once-promised ...

Fratello Talks podcast ✓ The guys discuss whether you should you wear your watch while playing sports or exercising ✓ Tune in here! ✓ ...