Dave Portnoy, the Barstool Sports founder and University of Michigan alum, opened the curtain for a behind-the-scenes ...

Ohio State coach Ryan Day can't afford another loss to Michigan, especially with the Wolverines now finally embracing pay to ...

Underwood has already reportedly partnered with Michigan's NIL collective Champions Circle and Valiant Management to release ...

Paul Bissonnette is used to having to fight guys on the ice, but over the weekend the former NHLer and Barstool Sports ...

Former NHL forward and current Barstool Sports and Turner Sports media personality Paul Bissonnette had an eventful Sunday ...

On Tuesday, the man who set the wheels in motion for Michigan to become a major player in the NIL (Name, Image and Likeness) ...

Bryce Underwood has yet to take a snap in Ann Arbor but the five-star Michigan QB is already making some big NIL moves. This ...

Former NFL head coach and ESPN analyst Jon Gruden has joined Barstool Sports, the company announced Thursday. In its announcement, the company posted one video on its website where Gruden was ...

Jon Gruden joins Barstool Sports three years after resigning as Raiders coach over emails containing homophobic, racist, and ...

Dave Portnoy is telling his side of the story. The Barstool Sports founder went on the brand's "College Football Show" and ...