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Campaign Asia
5 小时
Dentsu China CEO Chun Yin Mak steps down after one year in role
Mak will be succeeded by Guang Cui, currently CEO of Dentsu Creative China, marking the latest in a series of leadership ...
Campaign Asia
10 小时
Top 10 beauty brands in Southeast Asia
Indonesian cosmetics giant Wardah has claimed the top spot in SEA’s top 10 beauty brands. The largest skincare and cosmetics ...
Campaign Asia
9 小时
Daniel Ricciardo drives the dream in Tourism WA's latest campaign
Tourism Western Australia has rolled out the next chapter of its “Drive the dream” campaign, featuring Australian-born F1 ...
Campaign Asia
2 天
Snap’s vision for the future rests on Spectacles
It unveiled its latest innovations at the Snap Partner Summit, including the latest generation of augmented reality (AR) ...
Campaign Asia
1 天
40 Under 40 2024: The trailblazers redefining marketing in APAC
Pacific's prestigious 40 Under 40 winners are driving innovation and pushing boundaries across the region's marketing ...
Campaign Asia
2 天
Sweet disruption: Chocolate Finance shakes up Singapore’s banking scene
Campaign explores how Singapore’s newest digital banking entrant is using bold branding, Henry Golding as its ambassador, and ...
Campaign Asia
7 天
Tech On Me: Google’s business practices are not just anti-competitive, they’re anti ...
This week, we explore the unfolding Google-DOJ trial, examining allegations of the tech giant’s monopolistic grip on adtech ...
Campaign Asia
5 天
Ogilvy and Football Australia win big at APAC Effies
Effie Asia Pacific has awarded its most effective marketing campaigns of 2024, recognising 88 winners including the Grand ...
Campaign Asia
1 天
Michael Castillo
Articles written by Michael Castillo ...
Campaign Asia
1 天
Watch: KitchenAid used a real user review to write a love song for its dishwasher
Sam Nelson Harris of the band X Ambassadors gives the song the indie pop treatment. Unlimited access to Campaign Asia-Pacific ...
Campaign Asia
1 天
Campaign Global Forecast: Can reactive advertising thrive in APAC’s fast-paced landscape?
Capitalising on fleeting cultural moments requires speed, a certain risk-taking ability and a sharp understanding of when a ...
Campaign Asia
3 天
80% of brands worried about agency use of gen AI, WFA survey finds
Half of brands also shared they're planning to change contracts with agencies to address legal, ethical and reputational ...
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