Social media platforms will have to adapt to changing consumer trends or potentially disappear, a panel at the Media Research ...

UK – Starling Bank has appointed Michele Rousseau as its first chief marketing officer. All MRS websites use cookies to help ...

Humans will continue to have an important role in the creative process in television and advertising despite the advent of AI ...

Four in 10 adults in the UK have come across misinformation or ‘deepfake’ content in the past month, according to research ...

Isabel Zhang reflects on what she has learned about decolonising research practices to ensure marginalised narratives are ...

Data and insights company Pureprofile has established a product innovation team that will focus on developing data technology ...

YouGov has dropped the brand name and visual identity of the consumer panel services business it acquired from GfK 10 months ago and updated its brand positioning to reflect the integrated ...

Former Microsoft and IBM executive Julia Glidden has joined Ipsos as group president of the company’s US Public Affairs ...

Management consultancy Accenture is establishing an ‘AI refinery engineering hub’ in Singapore to increase AI-based ...

Spend on advertising globally is set to surpass $1tn this year, with two-thirds spent on digital, according to a projection ...

Spend on advertising globally is set to surpass $1tn this year, with two-thirds spent on digital, according to a projection ...

Data and analytics company Kantar and data collaboration platform LiveRamp have expanded their partnership to allow LiveRamp ...