Barbie, let’s go party — at the Barbie StreamHouse. This weekend is the last chance for New Yorkers to play pretend in a full ...

If you hear the name, you know exactly what it is. Barbie is one of Mattel’s most iconic toys and the world’s most popular ...

Per two sources, Oscar-nominated writers Gerwig and Baumbach have an idea for the sequel to the $1.4 billion blockbuster, ...

Barbie SVP and Mattel's global head of dolls said in a statement alongside the doll's announcement. Need a break? Play the ...

The expansion of Mattel’s Barbie Cutie Reveal doll line will feature three Care Bears characters: Share Bear, Cheer Bear, and ...

Retailers have done brisk business to start the holiday season, with consumer spending particularly spirited online.

Mattel has been sued by a South Carolina resident over the company’s accidental printing of a porn site link on its Wicked ...

Barbie SVP and Mattel's global head of dolls said in a statement alongside the doll's announcement. Need a break? Play the USA TODAY Daily Crossword Puzzle. Moreno's doll sports a floor-length ...

Check out some of the most expensive vintage Barbie dolls you can buy. In 1959, Ruth Handler — co-founder of the toy giant Mattel — was watching her daughter, Barbara, play with paper dolls.

As technology evolved, artists like Mark Tilden blurred the lines between robotics and play, bringing sophisticated machines to the toy box. Tilden' ...

Price toys — they're all on sale during Black Friday weekend. We've captured all the best savings from Amazon, Walmart, KiwiCo, Lovevery, and Target.

In a heartfelt homage to one of Hollywood’s legendary figures, Mattel has launched a Barbie doll in celebration of Rita Moreno's 93rd birthday. This doll is featured in the Barbie Signature ...