design trends focus on bold minimalism, hand-crafted appeal, nostalgic elements, and nature-inspired aesthetics to enhance ...

Image makeovers and revamps are rising as beverage alcohol brand-owners look to upscale existing lines—as well as prices.

The audience engagement spectrum is a tool that allows designers and creatives to cater design elements to their targeted audiences’ engagement level with each project. Though core brand design ...

and provides other corporate branding elements with the design guidance. 6. Brand Voice Brand identity elements are not always visible; sometimes, they are perceptible through other senses or ...

The audience engagement spectrum is a tool that allows designs to be customized based on an audience’s engagement level. Though core brand design elements never change from audience to audience, there ...

Target a new audience: Your current brand may have served you well for years, but as markets shift, you may notice your message resonating with a different demographic or generation. Rebranding can ...

The logo generator is designed to be user-friendly. Simply enter your brand name, style preferences, and any relevant ...

Campbell suggests starting with the brand's values. "Creating a successful brand names should come from an authentic idea," ...

Along with a new typeface, Jaguar has three new elements that will feature on its products and communication material. Tap ...

As Athletic Greens’ meteoric rise shows, a brand’s success often depends on its identity system. But who gets recognition for ...