John Lewis has won the UK's annual Christmas ad battle, according to new research by DAIVID, The global creative ...

Secret Level, Silverside AI, and Wild Card—created the ad using advanced video-generation technology. However, people felt it lacked warmth ...

Are you a print subscriber? Activate your account. By Ad Age Studio 30 - 57 min 21 sec ago 2 hours 4 min ago By Geno Schellenberger - 5 hours 56 min ago By Matt Casey - 6 hours 8 min ago By Tim Nudd - ...

With three AI-generated takes on its traditional holiday commercial, the brand takes a leap using the tech for TV.

Christmas is coming and algorithms are at work, pushing the boundaries of creativity to ensure the tills keep ringing. But ...

The Coca-Cola truck Christmas advert is an iconic staple on British TV - but an ad break during ITV's I'm a Celeb ...

The homeless sector is finally recognizing the importance of narrative change, but the execution has been deeply flawed.

A MAN whose ‘flu’ symptoms left him living on borrowed time found love with his healthcare assistant while waiting for an organ transplant. Kirstie’s love and care kept Ethan Gabriel, 31, going ...

In today's BCTV Daily Dispatch: Arcane, Bosch/Ballard, Cobra Kai, Doctor Who, Your Friendly Neighborhood Spider-Man, Eyes of ...

It may only be November, but the festive season is clearly upon us, with UK retailers racing to release their Christmas ...

Coca-Cola's iconic "Holidays Are Coming" ad, a long-standing symbol of Christmas nostalgia, sparked backlash this year after ...