One of the most significant ways social media is shaping the future of PR is by enabling real-time communication and crisis ...

There is new backlash for Coca-Cola after an iconic Christmas ad was reproduced using AI for more "efficient" use of time and money.

We award a narrow economic moat rating to Femsa based on the intangible assets and cost advantages at major subsidiaries Coca-Cola Femsa and the Oxxo small-format retail chain, which jointly make up ...

By Samuel FIANKO Before you think I’m about to discuss political campaigns, think again. I’m talking about the broad spectrum of advertising campaigns, which includes political campaigns. When brands ...

The Coca-Cola ... ad featured real lorries delivering real bottles to real delighted families, this time it’s all just pixels ...

He also incorporated Japanese words derived from foreign origins into his poems like Coca-Cola. In his prose poem with that ...

Coca-Cola’s new holiday ad ("Create Real Magic") was created using artificial intelligence, and consumers say it doesn't ...

Introduced in 2009, the Coca-Cola Freestyle machine has changed the beverage game entirely. Users can experiment with flavors ...

Coca-Cola has used AI to ‘reinvent’ its classic Christmas ad. The new version of Holidays Are Coming debuted over the weekend ...

With three AI-generated takes on its traditional holiday commercial, the brand takes a leap using the tech for TV.

Warren Buffett-led Berkshire Hathaway (NYSE: BRK.A) (NYSE: BRK.B) has owned Coca-Cola (NYSE ... Here's a look at why Coke is ...

But can AI tools ever really craft an ad that resonates on a deep, human level? Asks Paul Armstrong The Christmas ads have ...