BIA’s local television advertising forecast— which rolls up linear TV, TV Digital, and connected TV (CTV)/over-the-Top ...

BIA’s CEO Tom Buono addresses key projections, trends and M&A opportunities for local television at TVB Conference. The post appeared first on TV News Check. The post Local TV Advertising Poised For ...

The future of local advertising, shifts in ad spending patterns, key business categories investing in local television, and the prospects of mergers and acquisitions in the broadcast industry in 2025 ...