According to Sporting Goods Intelligence Europe, a research firm, sales of branded sports ... Nike and Adidas, have managed to build successful fashion labels off the back of their running shoes.
The global sportswear industry has long been dominated by two companies: Nike and Adidas. Last year they accounted for 35% and 16%, respectively, of the $146bn in net sales generated by the 15 biggest ...
Nike is gearing up to launch its Nike Running 2025 Ekiden collection. This collection is reportedly going to be a reference to Japan's long-distance relay runners.
Nike on Wednesday named new heads of its sports marketing and legal arms, part of an expected shuffling of executive chairs under new CEO Elliott Hill. Hill hasn’t spoken about his plans for ...