In the past, Sanrio turned quite a few heads in recent memory when the company revealed that Hello Kitty is not a cat. Instead, the major figurehead was revealed to be a small girl who just so happens ...

Bandai Namco will have an online gacha in which you can try for limited edition collaboration figures between Sanrio and Ojamajo Doremi.

One of Hello Kitty's biggest rivals and 2000s icon, Rilakkuma, has announced an upcoming new anime by major Japanese studio ...

Japanese animation is shaping up as the country’s next big export industry, beyond cars and electronics. Its growth could ...

Ahead of the Hello Péro showcase at Delhi's Lakme Fashion Week, Sanrio senior execs Silvia Figini and Kiyoshi Saito sat for an exclusive interview with HT.com.

Sanrio released a new introduction video for Adorozatorumary, the mascot character created in collaboration with singer Ado.

Oshoppu, a Japanese collectables shop, is launching in the Royal Arcade at the start of December in the unit left empty by Basil & Pip florists. The store will specialise in kawaii - the culture of ...

If you love Japanese culture, anime, art, or all three, you're in for a treat. Anime mania is about to land in the UAE ...