Take YUM! Brands, for example. They own Taco Bell, KFC, and Pizza Hut and the three have been going back and forth for some ...
Yum Brands, the owner of fast-food giants Taco Bell, Pizza Hut and KFC, says new pilots of AI-driven marketing campaigns are ...
Yum China’s CEO spends hours observing customers eat—and it’s inspired some crowd-favorite menu launches at KFC and Pizza Hut ...