Market Research: A How-To Guide and Template - HubSpot Blog
2024年2月21日 · Discover the different types of market research, how to conduct your own market research, and use a free template to help you along the way.
28 Tools & Resources for Conducting Market Research - HubSpot …
2024年4月30日 · Conducting market research pulls details together to help you choose new products or services to launch. They also help identify your audiences and best marketing strategies so you are ready to act without the guesswork.
Conducting B2B Market Research the Right Way - HubSpot Blog
5 天之前 · B2B market research requires both quantitative (hard, numerical) and qualitative (softer, subjective) data. The end goal is to prepare your company to best position your offerings with your target business market. We’ll get to specific methods of …
9 Best Marketing Research Methods to Know Your Buyer Better
2024年10月7日 · Analyzing internal data is one of the most effective ways to conduct market research because it’s not hypothetical. This form of primary research is based on insights from your real life customers, and past performance and can be qualitative or quantitative.
A Plain-English Guide to Market Research - HubSpot Blog
2021年1月21日 · Get a simple definition of market research, along with four types of market research that businesses often conduct.
7 Top AI Market Research Tools in 2024 - HubSpot Blog
2024年10月7日 · AI market research tools use artificial intelligence to gather and analyze market data. They pull in data from different sources, spot trends, predict future shifts, and break down complex info into simple insights.
What Is a Competitive Analysis — and How Do You Conduct One?
2024年10月4日 · Conducting a thorough competitive analysis involves several steps: Identify competitors. Start by listing key competitors in your market, both direct and indirect. Evaluate their products/services. Analyze what they're selling and how it compares to your offerings. Analyze market position.
The Four Types of Research Design — Everything You Need to Know
2024年10月7日 · Marketers use different types of research design when conducting research. There are four common types of research design — descriptive, correlational, experimental, and diagnostic designs. Let’s take a look at each in more detail.
How to Run a Competitor Analysis [Free Guide] - HubSpot Blog
2023年5月18日 · As you conduct competitor research, make sure you understand how findings affect your business. Pull in relevant statistics to show how you compare. This allows you to make the most of your research and helps demonstrate your points to stakeholders.
How to Do Keyword Research for SEO: A Beginner's Guide
2024年9月4日 · Learn what keyword research is, why it’s important, how to do research for your SEO strategy, and how to choose the right keywords for your website.