Coca Cola's 'Taste the Feeling' Campaign - Business Insider
2016年1月19日 · The "Taste the Feeling" campaign is part of an effort to combat the trend of declining soda sales, following consumers' health concerns about sugary drinks. The Wall Street Journal...
Coca-Cola's 'Taste the Feeling' Campaign: A Refreshing Approach …
2024年6月13日 · Step back in time to the iconic era of the 1970s where Coca-Cola revolutionized the advertising world with their groundbreaking ‘Taste the Feeling’ campaign. Explore how this campaign not only changed the way we view soda commercials but also left a lasting impact on pop culture as a whole.
Analysis of Coca Cola Taste the Feeling Ad - CH Blog
2017年4月12日 · Coca Cola Taste the feelings ad is clearly targeted at the feelings and emotions of the millennial generation. The ad opens with a view of a glass full of ice and coca cola. The view is followed by several wonderful moments of friendship, love and excitement.
COCA-COLA'S "TASTE THE FEELING" CAMPAIGN - History Oasis
Coca-Cola launched Taste the Feeling in 2016. Taste the Feeling represented a strategic shift from the “Open Happiness,” campaign that was created to provide joy during the hardships of the 2009 Great Recession. The Coca-Cola Company chose Wieden+Kennedy as their ad agency for a new marketing campaign.
Coke's new slogan: 'Taste the Feeling' - CNN Business
2016年1月19日 · Coke's new ad campaign uses the slogan "Taste the Feeling." Coke needs to step up its marketing in the face of declining sales and profits. Both were both lower in the first three quarters of...
Here Are 25 Sweet, Simple Ads From Coca-Cola's Big New 'Taste …
Coca-Cola on Tuesday unveiled a big new global creative campaign with the tagline "Taste the Feeling," which replaces the 7-year-old "Open Happiness" theme. And with it comes a sugary-sweet...
Coca-Cola takes ‘One Brand’ marketing strategy global with ‘Taste …
2016年1月19日 · Coca-Cola is launching its first global marketing campaign in more than a decade as it takes its ‘One Brand’ strategy global with the introduction of the new ‘Taste the Feeling’ strapline. The ‘One Brand’ strategy, which brings its four product variants – Coca-Cola, Diet Coke, Coca-Cola Zero and Coca-Cola Life – under the Coca ...
Coca-Cola Announces “One Brand” Global Marketing Approach
2016年1月19日 · The ‘One Brand’ Strategy: Extends the global equity and iconic appeal of original Coca-Cola across the Trademark, uniting the Coca-Cola family under the world’s number one beverage brand. Comes to life in a global campaign - “Taste the Feeling” – that uses universal storytelling and everyday moments to connect with consumers around ...
Coca-Cola Announces New ‘One Brand’ Marketing Strategy and …
2016年1月19日 · An original song performed by Conrad Sewell serves as the ad’s soundtrack and “Taste the Feeling” campaign anthem, continuing Coke’s legacy of using iconic music in its advertising. The track includes a new audio signature inspired by the sounds of enjoying a Coca‑Cola – the pop of the cap, the fizz and, ultimately, refreshment.
Coca-Cola: Taste The Feeling - Ads of the World™
This professional campaign titled 'Taste The Feeling' was published in Thailand in December, 2019. It was created for the brand: Coca-Cola, by ad agency: Ogilvy. This Integrated medium campaign is related to the Soft Drinks industry and contains 4 media assets.